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October 6, 2017
TIME Launches Brand New Aero Road and Enduro Pedal lines for 2018
TIME is excited to introduce two new pedal projects to the cycling community, continuing in the TIME tradition of innovation and competitive excellence. XPRO Building off the benchmark performance and ease-of-use of the Xpresso pedal, TIME introduces the next generation of road pedal performance: the all-new XPRO. Featuring a wider...
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October 5, 2017
Mustang Survival Highwater and Pacifica Gear Haulers Shown at United States Sailboat Show
Burnaby, B.C. – With a 50-year obsession for quality, Mustang Survival®, the North American brand known for innovative solutions for the most demanding marine environments, introduces the Highwater™ and Pacifica collections - the brand’s newest line of gear haulers and packs - at this year's 2017 United States Sailboat Show...
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October 5, 2017
Raleigh Electric & IZIP Reduce Eco-Footprint Through Call2Recycle Partnership
SIMI VALLEY, Calif. (Oct. 5, 2017) – Focusing on its long-term environmental impact, Raleigh Electric, maker of industry-leading electric bikes, and IZIP, a leader in fun-focused electric bikes, are leading the way in the cycling industry with their partnership with non-profit Call2Recycle to dispose of old e-bike batteries in a...
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October 5, 2017
Confluence Outdoor Names Courtney Moore as Director of National Accounts
Greenville, S.C. – Confluence Outdoor named Courtney Moore Director of National Accounts, where he’ll oversee Confluence Outdoor’s retail chain business. “Courtney’s business acumen, category expertise and product passion make him the ideal leader for this position,” said Greg Cattrano, Vice President of North American sales for Confluence Outdoor. Moore joined Confluence...
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October 5, 2017
Vasque Commits to Partnership with Colorado-Based San Juan Mountain Guides
Red Wing, MN – Oct. 5, 2017 - Vasque footwear, a family-owned company with more than 50 years of experience in the outdoor footwear sector, is pleased to announce a partnership with Colorado-based San Juan Mountain Guides. Vasque will rely on over 50 years of footwear innovation to outfit the...
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October 5, 2017
Seirus Hires Shannon Carey for Sales Representation In Tahoe Area
San Diego, CA (October 5, 2017) - Seirus Innovation, leaders in cold weather accessories and cutting edge technologies, is proud to announce they have hired Shannon Carey, Independent Sales Representation Agency Manager. Shannon and her partner Tim Parratto offer over 20 years of experience in outdoor sales in and around...
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October 4, 2017
World T.E.A.M. Sports’ Face of America Liberty Bicycle and Hand Cycle Ride Set for October 8
New York, New York, October 4, 2017 – National non-profit World T.E.A.M. Sports’ inaugural Face of America Liberty bicycle and hand cycle ride from the United States Military Academy at West Point, New York to the World Trade Center in Manhattan October 8 will include nearly 100 athletes from throughout...
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October 4, 2017
Craghoppers Hires Cheryl Sternberg & Associates for Texas Representation
Portsmouth, NH – Craghoppers, designers and creators of exceptional world travel apparel, are pleased to announce their new partnership with Cheryl Sternberg & Associates for sales representation throughout Texas, Oklahoma, Louisiana, Arkansas and Kansas. Cheryl Sternberg & Associates have been covering this territory for over 20 years, specializing in the...
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October 4, 2017
LIFT23 and Pedigree Ski Shop Make Large Donation
NEW YORK, NY (October 4, 2017) – LIFT23 Corp. is pleased to announce that in conjunction with retail partner Pedigree Ski Shop, they have donated 3200 pairs of socks to children in NYC homeless shelters, just in time for the new school year. Ed Del Guercio, LIFT23’s Founder and President,...
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October 3, 2017
Vibram’s Award-Winning Arctic Grip Adds New Adopters L.L. Bean and UGG for Fall 2017
CONCORD, Mass. (October 3, 2017) — Vibram®, the worldwide leader in high performance soles and producer of Vibram FiveFingers® and other premium rubber products, announces L.L. Bean and UGG as notable Fall 2017 adopters of Vibram Arctic Grip, its state-of-the-art sole technology intent on changing winter footwear. Arctic Grip is...
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October 3, 2017
Rapid Media Named Official Media Partner for 2018 Paddlesports Retailer Show
The inaugural Paddlesports Retailer Show has just wrapped up in Madison, Wisconsin and already plans for 2018 are underway. Rapid Media has again been named the Paddlesports Retailer Show’s official media partner. “In addition to a special Paddlesports Retailer edition of Paddling Business magazine, daily reporting from the show floor...
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October 2, 2017
Chaco Partners with Cabin-Time to Celebrate Art in the Outdoors
GRAND RAPIDS, Mich. (Oct. 2, 2017) – Chaco, the iconic outdoor lifestyle footwear brand, announced today a partnership with Cabin-Time, a roaming creative residency to remote places. A behind-the-scenes look at Cabin-Time’s latest outing, as well as artist-designed custom Z/1 Classic sandals, are now available at Chacos.com/cabintime. “Cabin-Time provides an opportunity...
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October 2, 2017
RYU (Respect Your Universe) To Open First U.S. Store In New York City
(VANCOUVER, BRITISH COLUMBIA) – RYU Apparel Inc. (US: RYPPF; TSX VENTURE: RYU; Frankfurt Stock Exchange: RYA), creators of urban athletic apparel, is pleased to announce that it has secured a store front in Williamsburg, the fashion epicenter, in the New York City borough of Brooklyn. Williamsburg has emerged in recent years as a...
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October 2, 2017
World T.E.A.M. Sports Names Jonathan Brideau as Executive Director
Holbrook, New York, October 2, 2017 – National nonprofit World T.E.A.M. Sports announced today that Jonathan Brideau has been named as the organization’s executive director. He joins CEO and President Van Brinson in the growing organization’s management. Brideau is a seven-year veteran of Best Buddies International, a nonprofit organization dedicated...
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October 2, 2017
DYNAFIT and SALEWA Brands Name Meteorite PR as Public Relations Agency of Record in North America
October 2, 2017; Boulder, Colorado: Media outlets across all channels will be excited to learn that Eric “Hende” Henderson and his newly formed agency Meteorite PR will once again be supporting the public relations and brand communications efforts of premium mountain sports brands SALEWA and DYNAFIT in North America. For...
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October 2, 2017
The New Primal Adds Grass-Fed Meat Sticks to 7-Eleven Snack Aisles Nationwide
Charleston, SC (October 2, 2017) - The perfect protein just got more convenient. The New Primal, makers of the healthiest, most responsibly-sourced meat snacks, is excited to announce that their Classic and Spicy Beef Meat Sticks will be available at over 900 7-Eleven convenience stores nationwide beginning October 2, 2017. ...
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October 2, 2017
Seirus Invalidates Columbia’s Omni-Heat Patent
圣地亚哥,圣地亚哥(2017年10月2日)——一个陪审团returned a verdict finding Columbia’s patent covering its Omni-Heat technology invalid. The jury also refused to find that Seirus’ HeatWave technology infringed Columbia’s patent. Columbia sued Seirus alleging Seirus’ HeatWave product line infringed a Columbia design patent in 2013. Columbia added two utility...
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September 28, 2017
United By Blue expands team; hires new Director of Marketing and E-Commerce
PHILADELPHIA, PA (THURSDAY, SEPTEMBER 28, 2017) -- United By Blue (UBB), an outdoor apparel brand committed to cleaning up the earth’s waterways, is pleased to welcome Joanna Schnell as their new Director of Marketing and E-Commerce. Schnell will be managing all of UBB’s digital, catalog, and retail marketing to support...
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September 27, 2017
GCI Outdoor Partners with Westminster College and their Westminster Expedition Semester on the Road
Higganum, CT – GCI Outdoor, the creator of portable, durable outdoor recreation equipment and furniture, is partnering with the Westminster Expedition, one of the nation's first semester-long, experiential-education programs to be offered at any college or university. GCI is providing students with chairs to keep comfortable and tables to help stay organized...
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September 27, 2017
Chad DeJong Joins Darn Tough Vermont as Director of Quality and Continuous Improvement
Northfield, VT. (September 27, 2017) – Darn Tough Vermont, the fastest growing American manufacturer of premium performance outdoor and lifestyle socks, has appointed Chad DeJong as Director of Quality and Continuous Improvement. As the Darn Tough brand and product collections continue to experience accelerated growth, DeJong will lead systems and...
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September 27, 2017
BRICK. Digital Marketing Service Helps Retailers Build a Digital Foundation
September 27, 2017, Asheville, NC - BRICK, a subsidiary of Darby Communications, is a new digital marketing service offered exclusively to location-based retailers serving the outdoor recreation market. This service is designed to help specialty retailers drive foot and online traffic, and increase their competitive advantage by promoting products, services...
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September 27, 2017
山卡其裤加入博尔德社区恢复Historic Third Flatiron Descent Trail
CHARLOTTE, N.C. – (September 27, 2017) - Mountain Khakis, a leading mountain town-inspired lifestyle apparel brand, in partnership with Boulder Climbing Community, Boulder Open Space and Mountain Parks and The Access Fund restored over 100 square feet of the historic “Third Flatiron Descent Trail” on Monday. First climbed in 1906, the Third Flatiron...
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September 26, 2017
Petzl America Names Jon Rockefeller Marketing Director
SALT LAKE CITY, Utah (September 26, 2017) — Petzl, the leader in solution-based verticality and lighting equipment, today named Jon Rockefeller as marketing director for Petzl America. Rockefeller returns to Petzl after more than five years as a senior product line manager at Arc’teryx where he helped to develop innovative...
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September 26, 2017
LiFT23 and Paragon Sports Donate Socks to Kids in NYC Homeless Shelters
NEW YORK, NY (September 26, 2017) – LIFT23 Corp. is pleased to announce that in conjunction with retail partner Paragon Sports, they have donated an additional 500 pairs of socks to children in NYC homeless shelters just in time for the new school year. Ed Del Guercio, LIFT23’s Founder and...
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September 26, 2017
Dare 2b Introduces Women’s Athleisure Collection for Spring-Summer 2018
Portsmouth, NH (September 26, 2017) - Dare 2b is proud to debut the women’s versatile athleisure collection for spring-summer 2018, packed with style and technology that provides maximum comfort and performance. The women’s athleisure line brings in antimicrobial properties, high breathability, and quick drying features in lightweight 4-way stretch fabrics....
